AI Insights · Timothy · July 2025
Top Play Pass Games Performance in the Middle East, Q2 2025
Explore the performance trends of top Play Pass games in the Middle East during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top Play Pass games on a unified platform in the Middle East demonstrated varied performance trends.
Rummikub from Kinkajoo Ltd saw a notable rise in weekly downloads, peaking at approximately 14.5K by the end of June. Its weekly revenue fluctuated, reaching around $1.9K towards the end of the quarter, while active users hovered around 139K.
Hungry Shark Evolution by Ubisoft maintained a strong presence with weekly downloads surging to over 40K in mid-June. Revenue peaked at $1.9K late in the quarter, and active users saw a significant jump, reaching over 110K.
Pixel Art － Color by Number from Easybrain Ltd experienced a steady increase in weekly downloads, hitting 18.7K mid-June. Revenue peaked at approximately $1K in late June, with active users consistently increasing to over 100K.
LEGO® DUPLO® World by StoryToys Limited showed a gradual increase in weekly downloads, reaching 2.7K at the end of June. Revenue fluctuated slightly, peaking at $953, while active users saw a slight increase, reaching 14.6K.
RISK: Global Domination from SMG Studio demonstrated a late-quarter surge in downloads, peaking at 5.6K mid-June. Revenue increased to $825 in the same period, with active users climbing to over 8K.
These insights, sourced from Sensor Tower, provide a snapshot of the dynamic trends within the Play Pass games market in the Middle East. For further details and analysis, Sensor Tower offers comprehensive data insights.
